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"There are two types of experts:
those who tell you what they think is going to happen
and those who make something happen."
      Harvey MacKay, Swim With the Sharks Without Being Eaten Alive

 
Mike DeCastro

Marketing With Imagination


I've been Called...

“A master of persuasive copy.”
Louis Briones, EVP, Wayfinder Response Marketing
"Brilliant. A volcano of ideas."
Carolyn Goodman, President, Goodman Marketing Partners
"The Ferrari of copywriters."
Nader Nejat, CEO, Omega Mobile
"Awesome!"
Jeff Haggin, CEO, Haggin Marketing

Why Are These People So Excited?

Just one reason:  my work achieved spectacular results for them. All it takes to get impressive marketing results is to use a little Imagination.

Razor Sharp Copy, Pinpoint Strategy and Fresh Ideas.

I’m the kind of marketing strategist and copywriter you want on your team when you need to get your B2B or B2C marketing messages past the "gatekeepers" and "spam cops". Whether online and offline, you’ll want my skills and experience working for you creating email campaigns, websites, direct mail, catalogs, print advertising, DR radio & TV, sales collateral and product packaging. My unique combination of extensive customer acquisition, lead generation, business development, and e-commerce multi-channel marketing and sales skills — fortified with potent copy creative skills make me a rare and valuable marketing team member.  With a 30-year track record of  making things happen for my clients, my work consistently produces results above expectations.

 

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